Sadly Not The Second Review/Keyword Stuffing

After going through lots of spammy sites, I thought I’d finally found another great site worth writing about but unfortunately not. Perhaps it was pedantic of me, but the description (submitted to my directory, not on his/her site) was heavily stuffed with keywords, so heavily stuffed that there weren’t even spaces between words. Well, I’m not providing correction services (other than sometimes changing category) so that one was thrown in to the trashcan.

Can this keyword stuffing do any favours in search engines? I can’t imagine so and I truly hope not. Why do it when a site is so great in the first place (it was a sports blog)? It’s also potentially detrimental to any future business for that site, too.



Why is that? Well, say someone gets short term gains by having keyword stuffing in their backlinks for their new site… and it goes on to become popular with some nice natural links… then Mr X wants to sell the site (or sell some links on it) and potential site buyers check the backlinks in google and find 100 or so very spammy looking inbound links that they can’t change? Or may be able to change some of them but with great effort (more than it is worth). At least, I know I’d certainly find it a big turn off anyway. When I look to buy links on a site I look at how its gained pr, whether the backlinks are good or bad (or both). If the backlinks look spammy than I certainly don’t feel like I can trust the person and won’t be handing over any cash to buy links from them, not even $1.